{ "@context": "https://schema.org", "@type": "FAQPage", "mainEntity": [ { "@type": "Question", "name": "Who calculates Domain Authority?", "acceptedAnswer": { "@type": "Answer", "text": "Moz created DA; Ahrefs has a similar metric called Domain Rating (DR)." } }, { "@type": "Question", "name": "Can I increase domain authority quickly?", "acceptedAnswer": { "@type": "Answer", "text": "No — it grows gradually through earning quality backlinks over time." } }, { "@type": "Question", "name": "Is high DA a guarantee of ranking?", "acceptedAnswer": { "@type": "Answer", "text": "No — individual page authority and content relevance also matter significantly." } } ] }
Definition

What Is Domain Authority (DA)?

A third-party score (0–100) developed by Moz that predicts how likely a website is to rank in search results, based primarily on the quality and quantity of backlinks.

Related Terms

Backlink

SEO

Keyword

Content Strategy

Above the Fold

Example

A new Webflow agency site starts with DA 1 and grows to DA 28 after 12 months of content marketing and press mentions.

Synonyms:

DA, Domain Rating (DR), Website authority

Acronyms:

DA / DR